The Kenya fintech market is valued at approximately USD 7 billion and is expected to grow at a compound annual growth rate (CAGR) of 16.5% over the forecast period, 2023–2027. The market is driven by increasing access to financial services, growing digital payments industry, rising adoption of mobile banking, and rapid development in digital infrastructure.
The report covers major players operating in the Kenya fintech market, such as Safaricom, M-Pesa, KCB Group, Equity Bank, Co-operative Bank of Kenya, and Commercial Bank of Africa. The market also includes start-ups such as Cellulant Corporation, Sendy Limited, Tala Kenya Limited, Pezesha Microfinance, and PayGo Energy Limited.
The market is segmented into payments solutions, banking solutions, insurance solutions, investment & wealth management solutions, lending and credit scoring solutions. Payments solution holds the largest share in 2023 due to increasing digital and mobile payment transactions as well as rising demand for convenient payment options.
This report focuses on the investments made by venture capitalists and private equity firms in the Kenya Fintech market. It also covers the investment trends, funding opportunities, competitive landscape and major deals in the country’s Fintech space. Our report provides an overview of the current market environment, enabling investors to make informed decisions about their investments.
The report offers insights on the emerging technologies, players in the market and strategies adopted by them. It also includes detailed insights on the regulatory frameworks, opportunities, restraints and challenges facing investors. This report provides a comprehensive analysis of investment trends and outlook for 2023–2027 in Kenya’s Fintech space.
Key Report Metrics
| Metrics | Details |
| Years in review | 2020-2027 |
| Base year | 2023 |
| Forecast period | 2023-2027 |
| Regions covered | APAC, Europe, Africa, North America, Latin America, Middle East |
Research Methodology
This report is based on an extensive market research study of the Kenya fintech market. Primary and secondary sources have been used to identify and collect information for this comprehensive commercial study. The primary sources include experts from related industries, such as technology providers, venture capitalists, private equity firms, banks and financial institutions; while the secondary sources include industry publications, annual reports, and financial journals.
The report provides an in-depth analysis of the investment trends, competitive landscape and major deals in the Kenya Fintech market. The data is validated through interviews with leading experts from related industries. The insights provided in this report will help investors to identify potential investment opportunities and make informed decisions about their investments in the Kenya Fintech market.
This report is a must read for:
| 1 | Executive Summary |
| 2 | Market Overview |
| 3 | Investment Trends and Outlook |
| 4 | Competitive Landscape |
| 5 | Major Deals in the Market |
| 6 | Regulatory Frameworks, Opportunities, Restraints and Challenges for Investors |
| 7 | Conclusion |
| 8 | Appendix |
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